IRO-zilla and the Earnings Call

There is a popular cable network TV show called Bridezillas that often depicts women planning their wedding day as high-strung, unreasonable and at times displaying jaw-dropping outrageous behavior.  Of course, this makes for great reality TV, but at times I find myself sympathizing with these women.  After all, it will be the biggest day of…

Investor Relations Program and SMA Blog Honored with 2010 Bell Ringer Awards

On Monday evening, the Sharon Merrill Associates  team attended the 2010 Bell Ringer Awards, sponsored by The Publicity Club of New England.  The Bell Ringer Awards recognize and honor excellence and achievement in the communications and public relations professions.  The awards are often hailed as the “Oscars” of PR/IR in New England and the club’s…

Getting Ready for the IPO: 10 Investor Relations “To Do” Items Before the Pricing

For months leading up to your S-1 filing, you probably have been singularly focused on creating that massive tome.  You have spent significantly more time with your lawyers and auditors than with your own family — and you cannot even begin to imagine a time when you won’t be spending every waking moment with your…

Think Like a Politician: Use Investor Perception Audits as a Strategic Advantage

In politics, there is an age-old debate as to whether elected leaders should vote according to the wishes of their constituents, or vote their conscience as the people’s representative.   We have seen politicians criticized for using polling too extensively to guide policy (see Bill Clinton) — and not enough (see Barack Obama).  When I worked…