Sharon Merrill, Inc.
WHAT WE DO
Critical Communications
Crisis Communications

Crisis Communications
In those first critical hours of a crisis, a company’s corporate reputation is measured by the quality of its response. But the real success is achieved in the preparation that occurs long before you put a crisis plan into action. Working side-by-side with your executive management and board, our senior team will develop strategies to help ready you to handle the toughest challenges and more importantly, maintain the trust of key constituencies once the firestorm has passed.

THOUGHT LEADERSHIP
The Podium

Read more Reading Body Language

Read more Activists and Boards Share Common Ground

Read more Prepare for Proxy Access Now

Read more It’s Time to Face Social Media for IR

Read more Winning the Gunfight

Read more To Split or Not to Split

Read more Board Shareholder Communications

Read more Proxy Access: Time to Get Ready

Read more Preparing for the Media

Read more Crisis Communications: How to Best Prepare

RELATED CASE STUDIES
Communicating Shortfalls
Blunting the impact of missed earnings

A software company preemptively announces an earnings shortfall with a conference call followed by a cross-country road show. ››

Crisis Communications
Recovering from a disaster

A raging fire destroys a key corporate facility just prior to a $60 million acquisition to be funded by issuing stock. ››

Surviving Bankruptcy
Surviving a bankruptcy

A company‚Äôs subsidiary filed for Chapter 11 protection to resolve mounting lawsuits that were threatening overall corporate profitability. ››

Asbestos Liability
Resolving corporate asbestos liability

No longer able to bear the cost of asbestos-related legal claims, an industrial manufacturer pre-negotiated a Chapter 11 plan, including creation of a 524(g) trust, with key members of the plaintiffs bar. ››

Proxy Fight
Battling for Board Seats

Company is faced with a dissident shareholder group—led by 5% holder—that is attempting to grab board seats at the annual meeting. ››

Shareholder Acquisitions
Shareholder Support for Acquisition

Client company decided to pursue a merger of equals that was met with resistance by a dissident group of activists. ››